Consumers Purchase Intentions of Green Electric Vehicles: The Influence of Consumers Technological and Environmental Considerations

Bireswar Dutta and Hsin-Ginn Hwang
Additional contact information
Bireswar Dutta: Department of Information Technology and Management, Shih Chien University Taipei Campus, Taipei 10462, Taiwan
Hsin-Ginn Hwang: Institute of Information Management, National Yang-Ming Chiao Tung University, Hsinchu 30010, Taiwan

Sustainability, 2021, vol. 13, issue 21, 1-23

Abstract: The purpose of the current study is to explore barriers influencing consumers’ intention to adopt sustainable electric vehicles (EV) based on the modified theory of planned behavior (TPB) model. Structural equation modeling (SEM) and confirmatory factor analysis (CFA) were employed to analyze the research model, using 262 valid responses. The findings of the current study explored how attitude (ATT), subjective norm (SN), and perceived behavioral control (PBC) significantly influenced users’ sustainable consumption intentions. The finding also explored ways in which environmental concern significantly influenced ATT, SN, PBC, and sustainable consumption intention of the users. Not only measurements of vehicle performance, namely safety, reliability, and range, but other factors, such as purchasing price, charging facility, and maintenance and battery cost also influenced consumers’ sustainable consumption intentions. The predictive power of the proposed model (R2 = 63.5) was better than the original TPB (R2 = 53.6). Results also indicated that Taiwanese are primarily concerned about the greenhouse effects on the environment, which reflected their sustainable consumption intentions. The conclusions of the current study could assist government and policymakers in designing sustainable programs, which could improve consumers’ sustainable consumption intentions to prevent further air pollution and reduce CO 2 emissions from the transportation sector.

Keywords: electric vehicle (EV); environmental concern; pro-environmental consumption; green consumption; sustainable EV adoption; green consumption (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2021
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (22)

Downloads: (external link)
https://www.mdpi.com/2071-1050/13/21/12025/pdf (application/pdf)
https://www.mdpi.com/2071-1050/13/21/12025/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:13:y:2021:i:21:p:12025-:d:669040

Access Statistics for this article

Sustainability is currently edited by Ms. Alexandra Wu

More articles in Sustainability from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().