Local Resident Attitudes to the Sustainable Development of Urban Public Transport System

Roman Roaljdovich Sidorchuk, Anastasia Vladimirovna Lukina, Sergey Vladimirovich Mkhitaryan, Irina Skorobogatykh () and Anastasia Alexeevna Stukalova
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Roman Roaljdovich Sidorchuk: Department of Marketing, Plekhanov Russian University of Economics, 117997 Moscow, Russia
Anastasia Vladimirovna Lukina: Department of Marketing, Plekhanov Russian University of Economics, 117997 Moscow, Russia
Sergey Vladimirovich Mkhitaryan: Department of Marketing, Plekhanov Russian University of Economics, 117997 Moscow, Russia
Anastasia Alexeevna Stukalova: Department of Marketing, Plekhanov Russian University of Economics, 117997 Moscow, Russia

Sustainability, 2021, vol. 13, issue 22, 1-25

Abstract: This article presents a study of the attitude of metropolis residents to the environmental development of the urban public transport system. The authors set a goal to assess the influence of values on the assessment of environmental initiatives of city authorities in the field of public transport and their attitude to innovations in this sphere. In the course of the study, four clusters reflecting the values of the respondents were identified. The results showed support for innovations that do not require changes in the transport behavior of the individual. At the same time, we observe differences in the perception of initiatives by representatives of different clusters when the innovation affects their transportation behavior. Hypotheses were tested as an analysis result of empirical data by determining the synthetic indices of values using factor analysis, the classification of respondents based on the obtained indices to identify groups with similar values using cluster analysis, and an analysis of the relationship of the classification results by values using contingency tables and chi-square criterion. The scientific novelty of the study is to assess the impact of values of metropolis residents on the perception of environmental conditions and their change in the city.

Keywords: human values; sustainability; public transport; sustainable development; marketing (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:13:y:2021:i:22:p:12391-:d:675842

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