Ski Tourism: A Case Study as a Booster for the Economic Development of Chongli, in China

Jianxia Li, Sorina Cernaianu, Claude Sobry and Xijia Liu
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Jianxia Li: Sports Culture and Social Development Research Team, Faculty of Physical Education and Sport, Hebei Normal University, Shijiazhuang 050024, China
Sorina Cernaianu: Faculty of Physical Education and Sport, University of Craiova, 200207 Craiova, Romania
Claude Sobry: ULR 7369—URePSSS—Unité de Recherche Pluridisciplinaire Sport Santé Société, Faculty of Sport Sciences and Physical Education, University of Lille, 59000 Lille, France
Xijia Liu: Sports Culture and Social Development Research Team, Faculty of Physical Education and Sport, Hebei Normal University, Shijiazhuang 050024, China

Sustainability, 2021, vol. 13, issue 23, 1-15

Abstract: Chongli, an internationally renowned ski mecca, is famous for hosting the 2022 Winter Olympics. As a booster of local economic development, ski tourism facilitates Chongli in moving away from poverty, and provides a new model for the economic development of other impoverished areas in China. The aim of this research is to analyze the impact of ski tourism in Chongli on local economic development in detail, to clarify the relationship between ski tourism and its related industries, and propose improvement measures, using the methods of the literature review, Delphi and investigation. This paper presents a detailed analysis of indicators which reflect ski tourism and its economic development, and calculates the degree of influence of skiing tourism on local economic development. The results show that, except for transportation, storage and postal services, the local economy of Chongli is positively affected by the income of ski tourism and the number of ski tourists. The influence coefficient of ski tourism has exceeded the average level of social influence. Based on the place of ski tourism in Chongli, some strategies, such as extending the industrial chain and improving product quality to strengthen the economic impact of ski tourism, are proposed.

Keywords: ski tourism; economic development; influence coefficient; Chongli; China (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2021
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