Should I Stay or Should I Go? Explaining the Turnover Intentions with Corporate Social Responsibility (CSR), Organizational Identification and Organizational Commitment

Erum Shaikh, Mohsen Brahmi, Pham Chien Thang, Waqas Ahmad Watto, Ta Thi Nguyet Trang and Nguyen Thi Loan
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Erum Shaikh: Department of Business Administration, Shaheed Benazir Bhutto University, Sanghar Campus, Sindh 68100, Pakistan
Pham Chien Thang: Faculty of Journalism and Communication, TNU-University of Sciences, Thai Nguyen City 24000, Vietnam
Waqas Ahmad Watto: Department of Commerce, Bahauddin Zakariya University, Multan 60000, Pakistan
Ta Thi Nguyet Trang: Department of Economics and Management, TNU-International School, Thai Nguyen City 24000, Vietnam
Nguyen Thi Loan: Faculty of Economics and Business Administration, Hong Duc University, Thanh Hoa City 40100, Vietnam

Sustainability, 2022, vol. 14, issue 10, 1-16

Abstract: The aim of this paper was to investigate the relationship between corporate social responsibility (CSR), organizational commitment, and organizational identification with turnover intentions. This paper also explains the mediating relationship between organizational commitment and organizational identification with the corporate social responsibility and turnover intentions. The data were gathered from banking professionals working in different banks in Pakistan. The participants were recruited through convenient sampling; in total, three hundred participants were involved in this study. The resulting data were analyzed, and the conclusions were drawn through regression and correlation analysis using the SPSS Software. The findings of this study show that corporate social responsibility plays a significant role in determining the organizational commitment and organizational identification of internal stakeholders and employees in financial institutions. This study will be help organizations determine their social responsibility and all the benefits that they can receive through the implementation of CSR practices.

Keywords: CSR; turnover intentions; organizational identification; organizational commitment; social identity theory (SIT) (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
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