Overseas Warehouse Deployment for Cross-Border E-Commerce in the Context of the Belt and Road Initiative

Chanjuan Liu (), Jinran Wu and Harshanie Lakshika Jayetileke
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Chanjuan Liu: School of Business Administration and Customs Affairs, Shanghai Customs College, Shanghai 201204, China
Jinran Wu: School of Mathematical Sciences, Faculty of Science, Queensland University of Technology, Brisbane, QLD 4001, Australia
Harshanie Lakshika Jayetileke: Department of Mathematics, Faculty of Science, University of Ruhuna, Matara 81000, Sri Lanka

Sustainability, 2022, vol. 14, issue 15, 1-16

Abstract: The development of cross-border e-commerce is generally faced with problems such as high freight, long transportation time, and low service level. However, overseas warehouses can effectively solve the above problems to a certain extent, and they can improve consumer satisfaction. Therefore, this paper proposed a method combined with the entropy technique for order of preference by similarity to ideal solution (E-TOPSIS) model and complex network analysis theory to make a comprehensive determination of overseas warehouse locations for China’s e-commerce exports in the context of the Belt and Road Initiative (B&R). We selected 62 countries along the B&R as pre-candidates for overseas warehouse locations and then evaluated the significance of each node in cross-border e-commerce for Chinese export products. Finally, 15 countries were identified as the optimal overseas warehouse locations for Chinese export products along the B&R. The results can provide reference for overseas warehouse deployment of Chinese cross-border e-commerce enterprises as well as the development and the construction of the B&R.

Keywords: cross-border e-commerce; overseas warehouse deployment; the Belt and Road Initiative; E-TOPSIS; network centrality (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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