Trend towards Helmet Usage and the Behavior of Riders While Wearing Helmets

Malik Muneeb Abid, Shehar Bano, Ashok Kumar, Muhammad Iqbal, Muhammad Laiq Ur Rahman Shahid, Ahsan Javed and Muhammad Atiq Ur Rehman Tariq ()
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Malik Muneeb Abid: Department of Civil Engineering, Wah Engineering College, University of Wah, Wah 47040, Punjab, Pakistan
Shehar Bano: School of Mechanical Engineering, Southwest Jiaotong University, Chengdu 610031, China
Ashok Kumar: Department of Civil Engineering, College of Engineering and Technology, University of Sargodha, Sargodha 40100, Punjab, Pakistan
Muhammad Iqbal: Department of Computer Science, Bahria University, Karachi 75420, Sindh, Pakistan
Muhammad Laiq Ur Rahman Shahid: Department of Electrical Engineering, University of Engineering and Technology, Taxila 46000, Punjab, Pakistan
Ahsan Javed: Department of Civil Engineering, University of Engineering and Technology, Taxila 47050, Punjab, Pakistan
Muhammad Atiq Ur Rehman Tariq: Institute for Sustainable Industries & Liveable Cities, Victoria University, P.O. Box 14428, Melbourne, VIC 8001, Australia

Sustainability, 2022, vol. 14, issue 22, 1-17

Abstract: Nowadays, it is relatively common to follow traffic rules, such as wearing a helmet and fastening seat belts, but accidents are increasing daily. Concerned with these traffic safety issues, this study focuses on the psychology of bike riders. First, a brief questionnaire is prepared by filtering some significant traffic safety factors. For effective results and analysis, a questionnaire survey (i.e., interviews) is conducted across different road junctions in Sargodha, Pakistan, with the assistance of traffic police. The data is analyzed through a multiple regression analysis, forming a different model for effective outcomes. A risk compensation hypothesis theory is considered; based on the questionnaire designed and the input received from participants, three models are developed with significant variables. The first two models evaluate the physical impact of helmets on riders/cyclists, while the third observes changes (in terms of obeying traffic laws) in behavior when wearing a helmet. It has been observed that cyclists wearing helmets may follow zigzag patterns while wearing helmets, which may cause accidents. Moreover, it has been observed that cyclists wearing helmets may be more responsible regarding traffic rules. These problems should be considered in creating effective traffic safety campaigns and policy making.

Keywords: risk compensation theory; helmet safety; helmet use behavior; multiple regression; motorcyclist (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
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