Creative Economy: A Worldwide Research in Business, Management and Accounting
Marcela Yonfá-Medranda and
Katherine Parrales-Guerrero ()
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Homero Rodríguez-Insuasti: Department of Marketing, University of Valencia, 36310 Valencia, Spain
Otto Suárez-Rodríguez: Facultad de Posgrado, Universidad Tecnológica Empresarial de Guayaquil, Guayaquil 090616, Ecuador
Marcela Yonfá-Medranda: Research Group Innovation, Management, Marketing and Knowledge Economy Research (I2MAKER), Campus Gustavo Galindo, ESPOL Polytechnic University, Guayaquil 9015863, Ecuador
Katherine Parrales-Guerrero: Research Group Innovation, Management, Marketing and Knowledge Economy Research (I2MAKER), Campus Gustavo Galindo, ESPOL Polytechnic University, Guayaquil 9015863, Ecuador
Sustainability, 2022, vol. 14, issue 23, 1-27
Due to its adaptability in being relevant to the economies of different countries, industries, and research fields, the creative economy (CE), a driving force behind the national economy for sustainable development, has recently garnered the attention of the academic community. This research examines the intellectual structure of this field using the Scopus database in the subject area of business, management and accounting. This study uses bibliometric analysis, a cutting-edge and rigorous technique for the exploration of scientific data. The employed methodology entails an organized and open procedure broken down into four phases: (1) search criteria; (2) selection of database and documents; (3) selection of software and data pre-processing; and (4) analysis of results. We use two approaches to learn about their structure by evaluating performance and observing their various connections through bibliometric mapping. The findings indicate that the creative economy is a burgeoning area of research, with 687 articles, 1340 authors, and 64 nations represented. In addition, the creative economy, the cultural industry, human capital, management, entrepreneurship, and business models are research topics. This study has several implications because it offers an up-to-date and comprehensive overview of the trends in this topic, making it a helpful tool for researchers. It also identifies gaps in the literature that lead to possible lines of investigation in future studies.
Keywords: bibliometric analysis; co-occurrence; creative industry; knowledge-driven industry; sustainable development (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
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Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:14:y:2022:i:23:p:16010-:d:989287
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