Impact of Producer’s Environmental Performance on Consumers and Retailers Simultaneously in the Indonesian Retail Environment

Muhamad Ibnu Fajar, Haryoto Kusnoputranto, Raldi Hendro T. S. Koestoer and Misri Gozan
Additional contact information
Muhamad Ibnu Fajar: School of Environmental Science, University of Indonesia, Salemba Raya No. 4, Jakarta 10430, Indonesia
Haryoto Kusnoputranto: Department of Environmental Health, Faculty of Public Health, University of Indonesia, Depok 16424, Indonesia
Raldi Hendro T. S. Koestoer: School of Environmental Science, University of Indonesia, Salemba Raya No. 4, Jakarta 10430, Indonesia
Misri Gozan: Department of Chemical Engineering, Faculty of Engineering, New Campus, University of Indonesia, Depok 16424, Indonesia

Sustainability, 2022, vol. 14, issue 3, 1-16

Abstract: Producers improve environmental performance to reduce the release of post-production waste. The positive environmental performance of producers is expected to influence consumer environmental attitudes positively, specifically toward post-consumption waste. However, research is deficient in exploring the impact of producer environmental performance (PEP) on retailer-consumer relationship quality (RCRQ) and consumer purchasing behavior (CPB) simultaneously to drive consumer environmental attitude (CEA) in the retail environment. Therefore, this study aims to examine the effect of PEP on RCRQ and CPB simultaneously to drive CEA in the retail environment. The survey was conducted at 17 retail outlets for 150 consumers of lubricant producers in the industrial city of Gresik, Indonesia. Partial Least Square analysis indicates that consumers perceive PEP has positive effects on CEA, but negatively affects RCRQ and positively affects CPB. Thereby, CPB has a more significant positive effect than RCRQ on CEA. Although RCRQ and CPB have significant positive total effects, CPB has a more significant indirect effect than RCRQ in mediating the effect of PEP on CEA. This study provides actionable guidance to reduce the negative impact of PEP on RCRQ to enhance the mediating role of RCRQ for more positive consumer environmental attitudes.

Keywords: environmental performance; relationship quality; purchasing behavior; environmental attitude; producers; retailers; consumer; Partial Least Square (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.mdpi.com/2071-1050/14/3/1186/pdf (application/pdf)
https://www.mdpi.com/2071-1050/14/3/1186/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:14:y:2022:i:3:p:1186-:d:729773

Access Statistics for this article

Sustainability is currently edited by Ms. Alexandra Wu

More articles in Sustainability from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().