The Moderating Roles of Destination Regeneration and Place Attachment in How Destination Image Affects Revisit Intention: A Case Study of Incheon Metropolitan City

Suyeon Nam, Yejin Oh, Seungri Hong, Seungwon Lee and Woo-Hyuk Kim
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Suyeon Nam: Department of Consumer Science, College of Commerce and Public Affairs, Incheon National University, Incheon 22012, Korea
Yejin Oh: Department of Consumer Science, College of Commerce and Public Affairs, Incheon National University, Incheon 22012, Korea
Seungri Hong: Department of Consumer Science, College of Commerce and Public Affairs, Incheon National University, Incheon 22012, Korea
Seungwon Lee: Department of Consumer Science, College of Commerce and Public Affairs, Incheon National University, Incheon 22012, Korea
Woo-Hyuk Kim: Department of Consumer Science, College of Commerce and Public Affairs, Incheon National University, Incheon 22012, Korea

Sustainability, 2022, vol. 14, issue 7, 1-7

Abstract: We aimed to elucidate both the relationship between destination image and revisit intention and the importance of destination regeneration and place attachment in that relationship. Data were collected from a consumer who visited the destination, after which a total of 200 usable surveys were analyzed. In order to examine the data, we employed structural analysis using AMOS. Based on the results, first, there is a positive relationship between destination image and revisit intention. In addition, there are significant moderating effects of destination regeneration and place attachment between destination image and revisit intention. Those significant findings could contribute to destination development from destination regeneration and place attachment.

Keywords: destination image; revisit intention; destination regeneration; consumer (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (3)

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