Knowledge Co-Creation during the COVID-19 Pandemic: A Dual-Regulated Learning Model in Virtual Hospitality Communities

Meng-Jun Hsu, Ming-Chia Hsieh and Emmanuel Kwame Opoku
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Meng-Jun Hsu: Department of Hotel Management, National Kaohsiung University of Hospitality and Tourism, Kaohsiung City 81271, Taiwan
Ming-Chia Hsieh: Department of Marketing and Logistics Management, Far East University, Tainan City 74448, Taiwan
Emmanuel Kwame Opoku: School of Social Sciences Research Centre for Research on Employment, Work and the Professions-Heriot-Watt University, Edinburgh TD1 3HE, UK

Sustainability, 2022, vol. 14, issue 8, 1-18

Abstract: The evolution of the internet has increased the development of virtual communities. This has created an enabling environment for hospitality industry owners to interact, share and exchange information and ideas virtually. The COVID-19 pandemic has been a further catalyst in the dramatic expansion of virtual communities. This study aims to fill the gap by investigating the adoption of professional knowledge by the hospitality industry during the COVID-19 pandemic. Employing a sample of 285 members, this study found that self- and socially regulated learning affects knowledge adoption outcomes. In addition, technological innovation and benefits affect self- and socially regulated learning. These findings allow us to provide theoretical and practical implications.

Keywords: hospitality industry; virtual community; knowledge post-adoption behaviors; self and social regulated learning factor; benefit and innovation factor (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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