Effects of Content Characteristics and Improvement in User Satisfaction on the Reuse of Home Fitness Application

Moonju Nam, Taegeon Song, Dasran Kim, Kukjin Jang, Jinsick Kim, Byeongsoo Koo, Jooyeoun Lee () and Myoungsug Chung ()
Additional contact information
Moonju Nam: Research Center for Science and Technology Policy and Convergence, Ajou University, Suwon 16499, Republic of Korea
Taegeon Song: 300FIT, Seongnam 13467, Republic of Korea
Dasran Kim: Research Center for Science and Technology Policy and Convergence, Ajou University, Suwon 16499, Republic of Korea
Kukjin Jang: Research Center for Science and Technology Policy and Convergence, Ajou University, Suwon 16499, Republic of Korea
Jinsick Kim: Research Center for Science and Technology Policy and Convergence, Ajou University, Suwon 16499, Republic of Korea
Byeongsoo Koo: Research Center for Science and Technology Policy and Convergence, Ajou University, Suwon 16499, Republic of Korea
Jooyeoun Lee: Research Center for Science and Technology Policy and Convergence, Ajou University, Suwon 16499, Republic of Korea
Myoungsug Chung: Research Center for Science and Technology Policy and Convergence, Ajou University, Suwon 16499, Republic of Korea

Sustainability, 2023, vol. 15, issue 10, 1-13

Abstract: As the global fitness industry rapidly digitalizes, home fitness applications have emerged as a convenient solution for people to exercise anytime, anywhere. This study investigated the mediation effect of exercise satisfaction on the relationship between content characteristics and continuance intention to use home fitness applications. This study provided guidance for developing effective home fitness applications by analyzing which content characteristics can increase the continuance intention to use home fitness applications. The mediation effect of exercise satisfaction on content characteristics and continuance intention to use was examined using a structural equation model analysis, and 330 survey responses from individuals who have used home fitness applications for exercise were analyzed. The results confirmed that the enhancement of the content characteristics exerted a positive effect on exercise satisfaction and continuance intention to use. Additionally, the enhancement of exercise satisfaction characteristics positively affected the continuance intention to use. Further, exercise satisfaction was observed to exert a significant mediating effect on the relationship between the content characteristics and continuance intention to use home fitness applications. These findings suggest that it is essential to devote significant attention to enhancing content characteristics and exercise satisfaction in the development of home fitness applications.

Keywords: home fitness; fitness app; content characteristics; exercise satisfaction; continuance intention to use (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://www.mdpi.com/2071-1050/15/10/8371/pdf (application/pdf)
https://www.mdpi.com/2071-1050/15/10/8371/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:15:y:2023:i:10:p:8371-:d:1152442

Access Statistics for this article

Sustainability is currently edited by Ms. Alexandra Wu

More articles in Sustainability from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().