Digital Transformation in Entrepreneurship Education: The Use of a Digital Tool KABADA and Entrepreneurial Intention of Generation Z

Kristaps Lesinskis (), Inese Mavlutova, Aivars Spilbergs and Janis Hermanis
Additional contact information
Kristaps Lesinskis: Department of Management, BA School of Business and Finance, 1013 Riga, Latvia
Inese Mavlutova: Department of Economics and Finance, BA School of Business and Finance, 1013 Riga, Latvia
Aivars Spilbergs: Department of Economics and Finance, BA School of Business and Finance, 1013 Riga, Latvia
Janis Hermanis: Department of Economics and Finance, BA School of Business and Finance, 1013 Riga, Latvia

Sustainability, 2023, vol. 15, issue 13, 1-20

Abstract: This paper aims to investigate the impact of using the business planning digital tool KABADA in a study process on entrepreneurial intentions in Generation Z, based on the study conducted in selected Central and Eastern European countries and Southern European countries. The authors developed a literature review on digital transformation and digital tools in entrepreneurship education and their role in increasing entrepreneurial intentions in the context of sustainability. In the empirical part, the authors conducted a quasi-experiment, tested the digital entrepreneurship education tool KABADA among students with the analysis of sequentially obtained statistical data, using descriptive statistics, statistical tests of eight hypotheses, as well as the effect size test. The study reveals a mostly positive effect of the digital tool KABADA on the entrepreneurial intention of Generation Z, thus confirming the effectiveness of digitalization-based entrepreneurial education in promoting entrepreneurial intention. However, this effect is not statistically significant for some components forming intention, as proven by hypothesis testing. The study contributes to the role of the digital transformation of entrepreneurial education and the use of digital tools with built-in artificial intelligence algorithms in improving the effectiveness of education in terms of raising entrepreneurial intentions.

Keywords: digital transformation; sustainability; digital tools; entrepreneurship education; entrepreneurial intention; Generation Z; business planning; artificial intelligence (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
https://www.mdpi.com/2071-1050/15/13/10135/pdf (application/pdf)
https://www.mdpi.com/2071-1050/15/13/10135/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:15:y:2023:i:13:p:10135-:d:1179787

Access Statistics for this article

Sustainability is currently edited by Ms. Alexandra Wu

More articles in Sustainability from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().