Integration with Visual Perception—Research on the Usability of a Data Visualization Interface Layout in Zero-Carbon Parks Based on Eye-Tracking Technology

Guangxu Li, Lingyu Wang and Jie Hu ()
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Guangxu Li: School of Design and Art, Lanzhou University of Technology, Lanzhou 730050, China
Lingyu Wang: School of Design, Shanghai Jiao Tong University, Shanghai 200240, China
Jie Hu: School of Design, Shanghai Jiao Tong University, Shanghai 200240, China

Sustainability, 2023, vol. 15, issue 14, 1-14

Abstract: With the continued application of data visualization technology in sustainable development, the construction of carbon emission monitoring platforms is becoming increasingly popular in industrial parks. However, there are many kinds of such interfaces, the usability of which remains unclear. Therefore, in order to explore the usability of current carbon emission visualization interfaces in parks and put forward humanized optimization strategies for their subsequent design, this study used eye-tracking technology to analyze the data readability of six types of layouts from three aspects of visual perception features: integrity, understandability, and selectivity. Quantitative data from eye movement experiments and visual perception characteristics were evaluated using a Likert scale in an analysis of different layouts, and the correlation data between three visual perception characteristics and the readability of different layout data were obtained using an SPSS tool. The results show that, compared with a layout containing 3D graphics, the pure data type of interface has a shorter task completion time and higher readability; however, it provides fewer choices for users and is less interesting. In addition, there is a significant negative correlation between integrity and task completion time; the more complete the interface layout, the shorter the task completion time. In summary, a certain correlation was found between visual perception characteristics and the readability of interface layout using this method. At the same time, the advantages and disadvantages of different interface layouts were also analyzed, and more humanized optimization directions and strategies were devised. This is vital for aiding subsequent research on the influence of specific layout elements to optimize visualization interfaces that display carbon emission data.

Keywords: eye tracking; data visualization; visual perception; interface design; carbon neutralization; sustainable development (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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