Consumer Motivation behind the Use of Ecological Charcoal in Cameroon

Ahmed Moustapha Mfokeu, Elie Virgile Chrysostome, Jean-Pierre Gueyie () and Olivier Ebenezer Mun Ngapna
Additional contact information
Ahmed Moustapha Mfokeu: Faculty of Economics and Management, University of Yaoundé II, Soa, Yaoundé P.O. Box 1365, Cameroon
Elie Virgile Chrysostome: Ivey Business School, University of Western Ontario, London, ON N6G 0N1, Canada
Jean-Pierre Gueyie: Department of Finance, School of Management, University of Quebec in Montreal, Montreal, QC H3C 3P8, Canada
Olivier Ebenezer Mun Ngapna: Department of Finance and Accounting, University of Dschang, Dschang P.O. Box 96, Cameroon

Sustainability, 2023, vol. 15, issue 3, 1-22

Abstract: Climate change and global warming are amplified by pollution and deforestation. For this reason, governments around the world meet every year to find ways to reduce pollution and deforestation and ensure sustainable development. The use of clean energy, particularly ecological charcoal, appears to be an appropriate solution in developing countries. The main objective of this research is to assess the motivations for the consumption of ecological charcoal in Cameroon, using a quantitative approach based on Partial Least Squares Structural Equation Modeling (PLS-SEM). Data were collected from 525 households in the cities of Yaoundé and Douala, Cameroon. The results show that the desire to protect the environment (ecological sensibility), the desire to reduce the energy costs of cooking (economic sensibility), the need to improve health and security, and the desire to enhance the quality of meals and to preserve the cleanliness of pots are all determinants in the consumers’ choice to use ecological charcoal. These results are refreshing. In Cameroon, in addition to its economic value, the massive consumption of ecological charcoal will contribute to a reduction in household waste management problems in cities and municipalities, while preserving the environment.

Keywords: consumer motivation; green energy; ecological charcoal; ecological sensitivity; economic sensitivity (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://www.mdpi.com/2071-1050/15/3/1749/pdf (application/pdf)
https://www.mdpi.com/2071-1050/15/3/1749/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:15:y:2023:i:3:p:1749-:d:1038281

Access Statistics for this article

Sustainability is currently edited by Ms. Alexandra Wu

More articles in Sustainability from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().