Investigating the Relationship between Recycling/Reuse Knowledge and Recycling/Reuse Intention: The Moderating Role of Self-Efficacy
Mijeong Noh ()
Additional contact information
Mijeong Noh: Department of Recreation, Sport Pedagogy, and Consumer Sciences, Ohio University, Athens, OH 45701, USA
Sustainability, 2024, vol. 16, issue 14, 1-12
Abstract:
This study examined whether an individual’s self-efficacy has a moderating role in the relationship between the different types of recycling/reuse knowledge they may have and their recycling/reuse intention, and the positive relationship between recycling/reuse intention and recycling/reuse behavior. A total of 725 undergraduate and graduate university students were recruited to complete an online survey via MTurk, with the survey covering topics such as recycling/reuse knowledge, intention, behavior, and self-efficacy. Five hypotheses were tested via structural equation modeling. The results showed that even with low self-efficacy, acquiring “effectiveness” recycling/reuse knowledge can enhance recycling/reuse intention and behavior. Conversely, the respondents with high self-efficacy were shown to have positive recycling/reuse intentions and behaviors due to their “social” recycling/reuse knowledge. In general, recycling/reuse intention and behavior were positively related. These significant findings imply that educators, environmental agencies, and brand managers must develop efficient education and/or advertising strategies to provide appropriate action-related recycling/reuse knowledge (including both effectiveness and social knowledge) to university students with either low or high self-efficacy in order to enhance recycling/reuse intention and, ultimately, behavior.
Keywords: recycling/reuse knowledge; recycling/reuse intention and behavior; self-efficacy (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2024
References: View references in EconPapers View complete reference list from CitEc
Citations:
Downloads: (external link)
https://www.mdpi.com/2071-1050/16/14/6099/pdf (application/pdf)
https://www.mdpi.com/2071-1050/16/14/6099/ (text/html)
Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
HTML/Text
Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:16:y:2024:i:14:p:6099-:d:1436944
Access Statistics for this article
Sustainability is currently edited by Ms. Alexandra Wu
More articles in Sustainability from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().