Competitiveness in the Era of Circular Economy and Digital Innovations: An Integrative Literature Review

Ibrahim M. Awad (), Hasan Nuseibeh and Alaa A. Amro
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Ibrahim M. Awad: Faculty of Business and Economics, Al-Quds University, East Jerusalem 20002, Palestine
Hasan Nuseibeh: Faculty of Business and Economics, Al-Quds University, East Jerusalem 20002, Palestine
Alaa A. Amro: Department of Research and Market Studies, Smart University College for Modern Education, Hebron 777, Palestine

Sustainability, 2025, vol. 17, issue 10, 1-23

Abstract: This study explores the intersection of competitiveness in a circular economy and the role of digital innovations through an integrative literature review. Synthesizing quantitative and qualitative research identifies gaps and offers insights on how these trends shape competitive strategies. The review emphasizes three main areas: technological enablers, operational challenges, and the role of policy and collaboration. It highlights the interrelationship among the circular economy, digital innovations, and competitiveness in promoting sustainable practices. The research suggests that policymakers should support small- and medium-sized enterprises (SMEs) with financial assistance for digital tool adoption and establish regional digital innovation hubs for technology access and training. Standardized data-sharing protocols are crucial for effective circular economy practices and cybersecurity. Ultimately, the review identifies key research opportunities at the nexus of digital innovations and the circular economy, aiming to enhance theoretical knowledge and inform sustainable business model development.

Keywords: circular economy; competitiveness; digital transformation; integrative literature review; research gaps (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2025
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