A Construction Management Framework for Mass Customisation in Traditional Construction

María Dolores Andújar-Montoya, Virgilio Gilart-Iglesias, Andrés Montoyo and Diego Marcos-Jorquera
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María Dolores Andújar-Montoya: Department of Building and Urbanism, Polytechnic University College, University of Alicante, Carretera de San Vicente del Raspeig, s/n, 03690 Alicante, Spain
Virgilio Gilart-Iglesias: Department of Computer Science and Technologies, Polytechnic University College, University of Alicante, Carretera de San Vicente del Raspeig, s/n, 03690 Alicante, Spain
Andrés Montoyo: Department of Software and Computing Systems, Polytechnic University College, University of Alicante, Carretera de San Vicente del Raspeig, s/n, 03690 Alicante, Spain
Diego Marcos-Jorquera: Department of Computer Science and Technologies, Polytechnic University College, University of Alicante, Carretera de San Vicente del Raspeig, s/n, 03690 Alicante, Spain

Sustainability, 2015, vol. 7, issue 5, 1-29

Abstract: A Mass Customisation model is discussed as a competitive positioning strategy in the marketplace adding value to the customer’s end-use. It includes the user as part of the construction process responding to the customer’s demands and wishes. To the present day, almost all proposals for Mass Customisation have been focused on the design phase and single family houses. The reality is that the processes carried out in the work execution are so inefficient that the costs of the Mass Customisation models are assumed by the customer and they do not offer solutions that support the change management. Furthermore, this inefficiency often makes Mass Customisation unfeasible in terms of deadlines and site management. Therefore, the present proposal focuses on achieving the paradigm of Mass Customisation in the traditional residential construction complementary to the existing proposals in the design phase. All this through the proposal of a framework for the integral management in the work execution, which will address change management introduced by the users offering an efficient and productive model that reduces costs in the process. This model will focus on the synergy between different strategies, techniques and technologies currently used in the construction management (such as Lean Construction or Six Sigma), together with, other strategies and technologies that have proven to be valid solutions in other fields (such as Business Process Management, Service Oriented Architecture, etc. ).

Keywords: mass customisation; construction management; efficiency; change management; integration; BPM; Lean Construction; six sigma; SOA (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2015
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (5)

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