Are Tourist Interactions Good or Bad? Tourist–Tourist Interactions at 5-Star Hotels in Istanbul

Elisa Zentveld, Ebru Düşmezkalender, Yunus Özhasar () and Yasin Emre Oğuz
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Elisa Zentveld: Future Regions Research Centre, Federation University, P.O. Box 663, Ballarat, VIC 3350, Australia
Ebru Düşmezkalender: Department of Tourism Management, Eskisehir Osmangazi University, 26040 Eskisehir, Turkey
Yunus Özhasar: Department of Tourism Management, Eskisehir Osmangazi University, 26040 Eskisehir, Turkey
Yasin Emre Oğuz: Department of Tourism Management, Eskisehir Osmangazi University, 26040 Eskisehir, Turkey

Tourism and Hospitality, 2024, vol. 5, issue 4, 1-15

Abstract: The purpose of this study is to examine the effects of ambience and aesthetics on tourist–tourist interaction and the effects of tourist–tourist interaction on a sense of belonging, intention to recommend, and satisfaction in accommodation establishments. The study was carried out based on the Stimulus–Organism–Response (SOR) model. The study was conducted in 5-star hotels in Istanbul/Turkey. Data were collected from 392 tourists staying in these hotels through a survey. Structural equation modelling was used to analyse the data obtained. The results of the study reveal that ambience and aesthetics have a significant effect on tourist–tourist interaction in accommodation establishments. It was also found that tourist–tourist interactions have a significant effect on the sense of belonging, intention to recommend, and satisfaction. This study provides contributions to the important field of tourist–tourist interaction, and accordingly fills a gap in the literature.

Keywords: tourist–tourist interaction; hotels; aesthetics; ambience; Istanbul; SOR model (search for similar items in EconPapers)
JEL-codes: Z3 Z30 Z31 Z32 Z33 Z38 (search for similar items in EconPapers)
Date: 2024
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