Public Relations and the New Stakeholder Management Environment

Robert Gill

International Journal of Academic Research in Business and Social Sciences, 2014, vol. 4, issue 10, 100-107

Abstract: Management ideology has evolved over the years and has moved from a manager-worker relationship to a business-society relationship. This has led to key stakeholders for organizations to come from diverse perspectives, and has changed the focus for stakeholder relations. This paper looks at literature on management to identify the range of stakeholders, and how these stakeholders’ relationships are best managed by the modern organization.

Keywords: Stakeholder Relationships; Management; Public Relations (search for similar items in EconPapers)
Date: 2014
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
http://hrmars.com/hrmars_papers/Public_Relations_a ... ment_Environment.pdf (application/pdf)
http://hrmars.com/hrmars_papers/Public_Relations_a ... ment_Environment.pdf (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hur:ijarbs:v:4:y:2014:i:10:p:100-107

Access Statistics for this article

More articles in International Journal of Academic Research in Business and Social Sciences from Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences
Bibliographic data for series maintained by Hassan Danial Aslam ().