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MODERATING EFFECT OF INDIVIDUAL DIFFERENCES ON THE RELATIONSHIP BETWEEN CONTENT, DELIVERY METHOD AND PERCEIVED EFFECTIVENESS OF TRAINING

Ugur Zel and Serpil Soylemez Dede

Business Education and Accreditation, 2015, vol. 7, issue 2, 41-58

Abstract: The business literature has mostly focused on the relationship between job performance and satisfaction of employees rather than the relationship between job performance and the training and development of employees. Additionally, the amount of research focused on determinants of training outcomes and effectiveness, is not satisfactory. This study analyzes the moderating effect of age, gender and seniority on the relation between the content and delivery of training programs and training effectiveness. Regarding training effectiveness, only the first two phases of the four levels model of Kirkpatrick (i.e. the satisfaction about the training and the learning outcome perceptions) are analyzed. A multinational corporation operating in Turkey is chosen as the sample for this study. The findings revealed that age and gender factors are insignificant in the first level of the Kirkpatrick model. However, seniority is the only factor affecting trainee satisfaction. Regarding the second level of Kirkpatrick’s model, all age, gender and seniority factors affect the learning process perceived outcome. These findings support some previous research but contradict with some others

Keywords: Training; Development; Training Effectiveness; Age Effect; Gender Effect; Seniority Effect; Training Design (search for similar items in EconPapers)
JEL-codes: M53 O15 (search for similar items in EconPapers)
Date: 2015
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