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GLOBAL START-UP PROFILES: EVIDENCE FROM THE SPANISH WINE PRODUCING SECTOR

Leonor González Menorca, Rubén Fernández-Ortiz and Mónica Clavel San Emeterio

International Journal of Management and Marketing Research, 2012, vol. 5, issue 1, 67-78

Abstract: For decades, terms such as born global, global start-up and international new venture have been used by researchers to define a new typology of companies which are characterized by an international projection of their activities from their creation. Nevertheless, few studies have examined the internal configuration of this kind of company, or on the identification and analysis of differences in the set of resources and capabilities between traditional companies and global start-up companies. The main goal of this research is to identify the resources and capabilities profile of those companies characterized as global start-up, and compare this profile with that of traditional companies. The application of multivariate analysis to a sample of 257 companies belonging to the Spanish wine-producing sector shows the existence of significantly differentiated resources and capabilities profiles for the two kinds of companies. These differences are mainly in financial, human, and relational resources.

Keywords: Resource-Based View; Born Global; Internationalization (search for similar items in EconPapers)
JEL-codes: M16 (search for similar items in EconPapers)
Date: 2012
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