A MODEL OF INTERORGANIZATIONAL NETWORK FOR TOURISTIC COMPANIES FROM CIUDAD OBREGON, SONORA, MEXICO CONFORMACION DE REDES INTERORGANIZACIONALES EN EMPRESAS TURISTICAS DE CIUDAD OBREGON, SONORA, MEXICO

Carlos Armando Jacobo Hernandez, Ana Gabriela Quintero Mendoza, Sergio Ochoa Jimenez and Beatriz Alicia Leyva Osuna

Revista Global de Negocios, 2014, vol. 2, issue 2, 43-55

Abstract: Tourism is an important activity in the global economy and has the potential for development of cities, regions and countries. This article presents an analysis of touristic activity in Ciudad Obregon, Sonora, Mexico to answer the question, how can companies integrate an interorganizational network to generate cooperative processes to impulse touristic activity?. Considering the concept of interorganizational network, this research considers hotels, restaurants, travel agencies, universities and the Visitor and Conventions Office. Results obtained in interviews show that organizations lack communication among touristic companies and also lack of promotion about of touristic zones. Considering this argument we designed an interorganizational network model to support touristic companies

Keywords: Interorganizational Networks; Touristic Companies (search for similar items in EconPapers)
JEL-codes: L14 (search for similar items in EconPapers)
Date: 2014
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.theibfr2.com/RePEc/ibf/rgnego/rgn-v2n2-2014/RGN-V2N2-2014-4.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ibf:rgnego:v:2:y:2014:i:2:p:43-55

Access Statistics for this article

Revista Global de Negocios is currently edited by Terrance Jalbert

More articles in Revista Global de Negocios from The Institute for Business and Finance Research
Bibliographic data for series maintained by Mercedes Jalbert ( this e-mail address is bad, please contact ).