THE POBLANAS MICRO ENTERPRISES AND CORPORATE SOCIAL RESPONSIBILITY, LAS MICROEMPRESAS POBLANAS Y LA RESPONSABILIDAD SOCIAL EMPRESARIAL

Maria Antonieta Monserrat Vera Munoz, Rafaela Martinez Mendez, Gerardo Serafin Vera Munoz and Itzel Martinez Lagunas

Revista Global de Negocios, 2017, vol. 5, issue 6, 73-84

Abstract: Corporate Social Responsibility is related to the responsibility of each employee within the company. It is a collective responsibility. Representing it becomes a challenge for micro enterprises. This work develops an analysis of possibilities to launch activities for Corporate Social Responsibility in light of Mexican governmental agencies recommended actions; We consider different twists and size. Regardless of size we examine performed actions of Corporate Social Responsibility. Companies that make up the sample have activities and actions for the environment. They also have activities for the benefit of society and its relationship with customers, suppliers, creditors and government. The sample is comprised of 384 micro enterprises in which a questionnaire of 38 questions was applied, in a single stage. The survey lasting three months. The results show how Micro firms support the implementation Corporate Social Responsibility for the care of the environment and meet the requirements of internal accountability and their environment, regardless of size.

Keywords: Corporate Social Responsibility; Micro Enterprise (search for similar items in EconPapers)
JEL-codes: M1 M14 (search for similar items in EconPapers)
Date: 2017
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Persistent link: https://EconPapers.repec.org/RePEc:ibf:rgnego:v:5:y:2017:i:6:p:73-84

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