THE INNOVATION PROCESS FROM CLASSROOM TO MARKET EL PROCESO DE INNOVACION: DEL AULA AL MERCADO

Juan Carlos Mandujano Contreras, Cecilia Garcia Munoz Aparicio, Concepcion Reyes De La Cruz and Leticia Rodriguez Ocana

Revista Global de Negocios, 2018, vol. 6, issue 6, 73-86

Abstract: Easy-car is an innovative product, patented in Universidad Juárez Autónoma de Tabasco. It is a portable cart that offers multiple benefits. It can be assembled and disassembled facilitating transportation. The wheels are designed to easily and safely climb stairs. The product occurred from the transfer of knowledge from the classroom to market. This product is made from lightweight but safe materials and is accessible for domestic use. This paper provides a joint exploratory research. We use a qualitative and quantitative approach. We implement a questionnaire with closed questions in a population sample of 384 women aged between 18 and 49 years

Keywords: Entrepreneurship; Product´s Development; Innovation; Patent (search for similar items in EconPapers)
JEL-codes: A22 O31 O34 (search for similar items in EconPapers)
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:ibf:rgnego:v:6:y:2018:i:6:p:73-86

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