RELATIONSHIP OF FINANCIAL AND NON-FINANCIAL PERFORMANCE INDICATORS WITH THE PROFITABILITY OF MSMES RELACION DE LOS INDICADORES DE DESEMPENO FINANCIERO Y NO FINANCIERO CON LA RENTABILIDAD DE MIPYMES

Luis Alfredo Arguelles Ma, Roman Alberto Quijano Garcia, Deneb Eli Magana Medina and Carlos Enrique Cruz Mora

Revista Internacional Administracion & Finanzas, 2020, vol. 13, issue 2, 15-25

Abstract: This research lays out the basis for Micro, Small and medium-sized business (MSMEs) financial decisions making based on financial and non-financial performance indicators. These indicators can be inserted into the management control process to boost business success. The study was conducted with the participation of 20 manufacturing sector companies located in the Municipality of Campeche. Accounting data and administrative reports for the 2019 tax-year were collected during the first quarter of 2020. We used a nonexperimental design and correlation analysis with the dependent variable "return on equity" and 6 independent variables consisting of 4 financial and 2 non-financial items. Results indicates a positive relationship between the independent variables with the dependent variable (value R-0.794 and R2-0.630.) This suggests that if performance indicators are correctly budgeted, the desired profitability will be obtained

Keywords: Financial and Non-Financial Performance; Profitability; Financial; Management; MSMEs (search for similar items in EconPapers)
JEL-codes: M10 (search for similar items in EconPapers)
Date: 2020
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