Operation Strategy as a Competitive Advantage in Hotel Industry
Tan Seng Teck and
International Business Research, 2020, vol. 13, issue 2, 35
This paper explores the role of operation management in Hotel industry in Malaysia. It explains the contributions of operation management as a strategic tool for attaining customers’ satisfaction as well as sustainability. It reveals some of the examples of hoteliers that have thrived on these concepts.
JEL-codes: R00 Z0 (search for similar items in EconPapers)
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Persistent link: https://EconPapers.repec.org/RePEc:ibn:ibrjnl:v:13:y:2020:i:2:p:35
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