A Novel Measurement of Speed in Early Internationalization of New Ventures

Oguzhan Aygoren and C. Arsen Kadakal

International Journal of Marketing Studies, 2018, vol. 10, issue 3, 1

Abstract: This study offers a novel approach in conceptualizing and measuring the internationalization speed of new ventures. International entrepreneurship literature deals extensively with the internationalization speed of new ventures; yet, there is not an agreed upon conceptualization of speed. Majority of studies operationalize speed as the time it takes from inception to make the first international activity. However, we know from Physics, speed is equal to distance divided by time. So, current perspective in internationalization literature misses the distance dimension. As a main contribution of this study, we calculate speed in terms of distance and time by using CAGE distance framework with gravity model, investigate the antecedents of this new speed calculation for international new ventures and compare results with the traditional speed measure of time only. Results indicate new speed measurement is more reliable and valid.

Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:ibn:ijmsjn:v:10:y:2018:i:3:p:1

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