Forecasting Sales Volume in the Balanced Scorecard

Orlenko Nataliya S. and Naumenko Iryna V. ()
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Orlenko Nataliya S.: Kryvyi Rig Economic Institute of the Kiev National Economic University named after V. Getman
Naumenko Iryna V.: Kyiv National Economic University named after. V. Getman

Business Inform, 2013, issue 10, 122_125

Abstract: The article considers the problem of identification and use of mathematical models of forecasting sales volumes in the balanced scorecard. It studies one structural subdivision of an enterprise - planning and identifies main models of planning of sales volumes. It justifies expediency of use of the model, which is based on the method of forecasting demand on goods (services) of seasonal consumption and goods of long-term use for planning sales volumes of an enterprise that deals with repair of carriages.

Keywords: balanced scorecard; forecasting sales volumes (search for similar items in EconPapers)
Date: 2013
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