Justification of the Scorecard of Rating Assessment of Water Transport Companies

Kovbatyuk Maryna V. () and Strilok Ivanna I. ()
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Kovbatyuk Maryna V.: Kyiv State Maritime Academy named after Hetman Petro Konashevich-Sahaydachniy
Strilok Ivanna I.: Kyiv State Maritime Academy named after Hetman Petro Konashevich-Sahaydachniy

Business Inform, 2013, issue 9, 228_237

Abstract: The article considers the problem of formation of the scorecard of the rating assessment, which would take into consideration financial, production and consumption indicators of water transport companies, conditions of functioning of which are rather specific. Taking into account specific features of activity of such enterprises, the article offers to conduct rating assessment separately by main segments of the industry (shipping companies, commercial ports and shipyards). The article groups categories, which have to be followed when selecting water transport companies. These are: financial and economic state of a company (assessment of liquidity indicators, business activity and profitability of economic activity), production potential of a company (assessment of scales of activity of companies and their production capacities) and orientation of a company at the client (security and reputation). The article characterises all offered indicators, provides their calculation formulae, normative values and a method of assessment of consumption indicators when performing rating assessment of water transport companies. The offered approach of conducting rating assessment by a formed scorecard can facilitate optimal selection of water transportation services among competing companies by the customer and stimulate the companies to provide quality services.

Keywords: scorecard; rating assessment; water transport companies (search for similar items in EconPapers)
Date: 2013
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