 Impact of social media and digital workplace environment on organisational performance with moderation of artificial intelligenceJun Zhou International Journal of Applied Systemic Studies, 2026, vol. 13, issue 1, 44-60 Abstract: Social media and digital workplace are both vital for optimising organisational performance which eventually supports enhancing communication, collaboration, and engagement. Nevertheless, artificial intelligence (AI) plays an essential role in the digital workplace and social media by providing data-driven insights and enhancing the decision-making process. This study explores the connections between social media (SM) and organisational performance (OP) within Chinese companies. Second, the study investigates the connection between the digital workplace environment (DWE) and OP with the moderation of AI drawing on UTAUT model. The findings confirmed a positive association between Chinese social media. Likewise, the study confirmed a direct positive nexus between the digital workplace environment toward OP with the moderation of AI. This study enriches the scholar's knowledge by providing empirical insights into SM, DWE, OP, and AI showing certain drawbacks that could be part of future research. Keywords: social media; digital workplace environment; DWE; organisational performance; artificial intelligence; UTAUT model. (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:ids:ijassi:v:13:y:2026:i:1:p:44-60 Access Statistics for this article More articles in International Journal of Applied Systemic Studies from Inderscience Enterprises Ltd |
Is your work missing from RePEc? Here is how to contribute.
Questions or problems? Check the EconPapers FAQ or send mail to .
EconPapers is hosted by the
School of Business at Örebro University.