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Environmental perceptions and risk: the importance of the outer environment

Juan Ramon Oreja-Rodriguez and Vanessa Yanes-Estevez

International Journal of Business Environment, 2006, vol. 1, issue 1, 89-111

Abstract: In this work we find a positive relation between environmental perceptions and risk taking. Thus, the more adverse the external situation is, the more enterprising the organisational behaviour will be, the general environment proving of more importance than the task. The demand and socio-economic conditions are of particular influence.

Keywords: cognition; complexity; decision making; dynamism; business environment; environmental perceptions; risk; strategy; uncertainty; managerial perceptions; strategic management; strategic behaviour. (search for similar items in EconPapers)
Date: 2006
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