Internationalisation drivers in the wine business: a RBV perspective

Cristina Santini and Samuel Rabino

International Journal of Business and Globalisation, 2012, vol. 8, issue 1, 7-19

Abstract: This paper evaluates the internationalisation process in the wine business in a RBV perspective. By adopting a concept centric approach the aim of this paper is to provide a systematic analysis of the literature review about internationalisation in the wine business. An overview of main theoretical issues on RBV and internationalisation, together with the description of the major changes occurring in the wine industry, will be provided in the first part of the paper.

Keywords: RBV; resource-based view; international orientation; concept centric approaches; stage models; internationalisation drivers; business; globalisation; wine industry; alcohol. (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:ids:ijbglo:v:8:y:2012:i:1:p:7-19

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