Cryptoeconomics as a market shaping phenomenon upon business model innovation: a systematic literature review

Allysson Allex Araújo, Pamella Soares, Raphael Saraiva, Samuel Câmara and Jerffeson Souza

International Journal of Business Innovation and Research, 2024, vol. 33, issue 4, 548-575

Abstract: An innovative business model (BM) can either create a new market or allow a company to shape new opportunities in the existing market. A new market that has been enabling novel ways of value proposition is the one covered by the BMs based on cryptoeconomics. However, the academic knowledge about cryptoeconomics as a market shaping phenomenon upon business model innovation (BMI) is spread across the literature, and no previous study has systematically reviewed this promising state-of-the-art. In order to clarify how this market has been shaped in practice, we systematically reviewed this literature aiming to identify what topics have been empirically investigated and what are currently the challenges as well as limitations that need further investigations. Evidences from the reviewed studies demonstrate that cryptoassets represent a sparking scenario for BMI research. For practitioners, our findings reveal opportunities for the use of cryptoassets by covering different market segments and value propositions.

Keywords: cryptoeconomics; business model innovation; BMI; blockchain; market shaping; systematic literature review; SLR. (search for similar items in EconPapers)
Date: 2024
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