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The first decade of e-commerce

Godwin C. Ariguzo, Efrem G. Mallach and D. Steven White

International Journal of Business Information Systems, 2006, vol. 1, issue 3, 239-255

Abstract: Executives remain hopeful, despite recent turmoil in the e-commerce business environment, that the internet will fulfil their expectations and become a source of competitive advantage. The authors of this article provide a historical review of the first decade of e-commerce and its business models. The authors provide a historical foundation so that future research will not duplicate what has already been done by documenting the evolution of e-commerce models developed by researchers during the initial decade of e-commerce. In addition, strategic challenges facing executives who seek to use the internet as part of their global business strategy are offered.

Keywords: electronic commerce; e-commerce growth; e-commerce business models; history; internet; global business strategy. (search for similar items in EconPapers)
Date: 2006
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Citations: View citations in EconPapers (2)

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