Evolution of B2C e-commerce in Japan

James A. Fitzsimmons, Jorge Okada

International Journal of Business Performance Management, 2002, vol. 4, issue 2/3/4, 202-217

Abstract: A unique B2C e-commerce is emerging in Japan. When the internet arrived in Japan, much of the early work just imitated what was happening in the USA. Gradually the Japanese incorporated the internet into their daily lives and created a unique business model that works in their culture. This paper will present the characteristics and development of the B2C e-commerce in Japan.

Keywords: e-commerce; B2C; Japan. (search for similar items in EconPapers)
Date: 2002
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Persistent link: https://EconPapers.repec.org/RePEc:ids:ijbpma:v:4:y:2002:i:2/3/4:p:202-217

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