Cyber-conventions - vision or new reality?

Stephen W. Litvin, T. Elangovan, Peter W. OBrien

International Journal of Entrepreneurship and Innovation Management, 2001, vol. 1, issue 3/4, 474-482

Abstract: The convention and exhibitions industry, an industry on the threshold of major technological advances, is facing a likely evolution in the delivery of its product from the real world to the virtual world. This paper explores the future cyber-convention, and questions whether the significant investment currently being made in convention and exhibition centres can be justified in the light of the impact of new technologies still beyond, but not very far over, the horizon.

Keywords: convention and exhibitions industry; cyber-convention; virtual world; multi-user domains object-oriented (MOOs) technology. (search for similar items in EconPapers)
Date: 2001
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