Innovation and market structures: an integrated approach

Soumodip Sarkar

International Journal of Entrepreneurship and Innovation Management, 2005, vol. 5, issue 5/6, 366-378

Abstract: In this paper, we present a model in four quadrants that describes market archetypes based on competitive pressure and innovation of products. It is an integrated model that allows the academic and the practitioner alike, to understand the "where", the "why" and the "how" of firms in markets. It further tries to bridge the gap between industrial organisation market structures and strategic management. The global competitiveness of developing country goods and services and implications in terms of innovation strategies are also suggested by the model. The model is then put to a diagnostic test for a universe of 1,013 firms, to see the distribution of firms in the four market archetypes.

Keywords: product innovation; strategy; market archetypes; developing countries; market structures; industrial organisation; strategic management; innovation strategies. (search for similar items in EconPapers)
Date: 2005
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