innovationEnterprizer: system for evaluating and managing corporate innovation

Iain Bitran, Steffen J. Conn and Marko T. Torkkeli

International Journal of Entrepreneurship and Innovation Management, 2008, vol. 8, issue 2, 142-153

Abstract: As product and service lifecycles shrink, managers place greater emphasis on the timely and efficient development of new products, processes and services. This paper relays the development, methodology and application of a systematic method for assessing and promoting innovation in corporations: innovationEnterprizer. This method provides the framework for a software-based knowledge system, which also contains comprehensive support and training materials. Subsequent to the introduction, an overview of the concepts and issues relating to the field of corporate innovation is given. Thereafter, the innovationEnterprizer methodology and algorithm are relayed, as are the software functionalities. Finally, the benefits of innovationEnterprizer are highlighted.

Keywords: innovation management; success factors; corporate innovation; evaluation; training. (search for similar items in EconPapers)
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:ids:ijeima:v:8:y:2008:i:2:p:142-153

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