Increasing entrepreneurial intention: effective entrepreneurship course characteristics

Susan Mueller

International Journal of Entrepreneurship and Small Business, 2011, vol. 13, issue 1, 55-74

Abstract: Ajzen's model of planned behaviour was used to measure the impact of specific entrepreneurship course characteristics on entrepreneurial intention. Course characteristics with a hypothesised positive influence on entrepreneurial intention were identified through literature research and an exploratory study. The hypotheses were tested with a quantitative study which was designed as an ex ante/ex post measurement. Course elements such as business planning activities, role models, student-oriented teaching and feedback processes are efficient components to increase entrepreneurial intention through its antecedents.

Keywords: entrepreneurial intention; effectiveness; entrepreneurship education; course characteristics; pedagogy; theory of planned behaviour; attitudes; subjective norms; behavioural control; entrepreneurship curriculum; business planning; role models; student-oriented teaching; feedback processes. (search for similar items in EconPapers)
Date: 2011
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Citations: View citations in EconPapers (28)

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Persistent link: https://EconPapers.repec.org/RePEc:ids:ijesbu:v:13:y:2011:i:1:p:55-74

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