LaunchIt: a case study of entrepreneurship education

Denise M. Cumberland, Whitney O. Peake, Sharon A. Kerrick and Mary Tapolsky

International Journal of Entrepreneurship and Small Business, 2023, vol. 50, issue 3, 392-406

Abstract: This study evaluates the impact of a US Midwestern university's ten-week entrepreneurship training program on participants' attitudes, knowledge gained, and level of satisfaction with the course. We used a pre/post-test quasi-experimental design and collected data from 41 participants in the spring of 2019. The results showed that attendees increased their knowledge of key components of venture formation, improved their perceived behavioural control (PBC), and were highly satisfied with the program. The findings contribute to the literature on entrepreneurship education.

Keywords: entrepreneurship training programs; entrepreneurial education; perceived behavioural control; PBC. (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:ids:ijesbu:v:50:y:2023:i:3:p:392-406

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