Ecological checkout: a sustainable initiative in Curitiba, Parana, Brazil

Dulce M. Albach, R.H.M. Godoi and Ana Flavia L. Godoi

International Journal of Environmental Technology and Management, 2010, vol. 12, issue 1, 56-66

Abstract: Aiming to reduce environmental impacts caused by the inadequate disposal of packing residues, the 'Ecological check-out' was created in a supermarket in Curitiba, Brazil. Consumers were encouraged to: voluntarily discard plastic and/or paper involucres immediately after their purchases anticipating the packing disposal; bring their own bags, looking for the minimisation of plastic bags' use. A questionnaire was applied among 350 costumers, whose majority chose the 'Ecological check-out' as their first option. Nevertheless, interviews showed that social level or education degree were not automatically associated to consumer's environmental conduct. In 52 days, 3212 packing units were discarded.

Keywords: packing residues; urban solid waste management; ecological checkout; recycling; sustainability; ecological consciousness; environmental impact; supermarkets; sustainable development; packaging disposal; environmental behaviour. (search for similar items in EconPapers)
Date: 2010
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