Implementation of agribusiness model in a food processing industry to reduce potato losses: a case study

Sachit Vardhan and Pardeep Gupta

International Journal of Indian Culture and Business Management, 2022, vol. 26, issue 1, 68-81

Abstract: The potato processing industry is emerging as a fast-growing industry because of budding urbanisation, changing food habits, increase in per capita income, and liking for ready-cooked snacks. XYZ Ltd. is one of the earliest and major entrants in the food processing sector in India. The company was facing huge agro losses and to overcome these losses it initiated the implementation of innovative agro practices. It was the first multinational company to introduce collaborative farming for producing process-grade potatoes. The implementation of agro initiatives remained successful, and significant tangible and intangible benefits were achieved. As a result of the improvement, the tuber yield improved by 7.7%, savings on buying potatoes increased up to INR 19.1 million, with storage and transportation costs reduced by INR 3.0 million. In this paper, a case study to highlight the benefits achieved after the implementation of innovative agricultural initiatives in the company is demonstrated.

Keywords: agro losses; potato farming; chip grade potato; sustainable agronomy. (search for similar items in EconPapers)
Date: 2022
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.inderscience.com/link.php?id=122840 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ids:ijicbm:v:26:y:2022:i:1:p:68-81

Access Statistics for this article

More articles in International Journal of Indian Culture and Business Management from Inderscience Enterprises Ltd
Bibliographic data for series maintained by Sarah Parker ().