Cognitive mapping of chief executive officers' minds: confronting Chinese global competitiveness

Check Teck Foo, Peter McKiernan and James Wong

International Journal of Indian Culture and Business Management, 2009, vol. 2, issue 5, 571-584

Abstract: In Western philosophy on epistemology, there has long been the traditional divide between what is a priori vs. a posteriori. This is taken as the starting point for a conceptual framing of an empirically grounded inquiry into the minds of Indian chief executive officer (CEOs) about Chinese strategic thinking. The objective of this a posteriori experimentation is to cross culturally map Indian CEOs' knowledge – broadly defined as understandings, doubts, responses, surprises, concerns, beliefs and values, when they are put face-to-face with rapidly rising Chinese competitive pressures. To provide the focus of inquiry, the author uses the precepts of the 2,500 years old Art of War by Sun Tzu as experimental parameterisation of knowledge concerning Chinese competitive, strategic thinking. From the results of experimentation, the first and main author then produces a cognitive map that yields intriguing insights to the mental state of CEOs' knowing and concerning about Chinese strategy.

Keywords: Art of War; CEO; chief executive officers; Chinese global competitiveness; cognitive mapping; Indian management; spider web methodology; strategy; China; India; strategic thinking; cross-cultural mapping; culture; mental state. (search for similar items in EconPapers)
Date: 2009
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.inderscience.com/link.php?id=25281 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ids:ijicbm:v:2:y:2009:i:5:p:571-584

Access Statistics for this article

More articles in International Journal of Indian Culture and Business Management from Inderscience Enterprises Ltd
Bibliographic data for series maintained by Sarah Parker ().