Are SMEs meeting the challenge of integrating e-commerce into their businesses? A review of the development, challenges and opportunities

Patricia W. Pool, John A. Parnell, John E. Spillan, Shawn Carraher and Donald L. Lester

International Journal of Information Technology and Management, 2006, vol. 5, issue 2/3, 97-113

Abstract: While e-commerce technology has spread rapidly throughout large firms in the developed world, growth among Small and Medium-sized Enterprises (SMEs) has not been as pervasive. This paper discusses the current state of e-commerce development in SMEs, outlines challenges faced by many SMEs and proposes several options for e-commerce integration. Specific opportunities in the areas of customer service and relationship management, supply chain management and e-commerce support are discussed.

Keywords: e-commerce; electronic commerce; small and medium-sized enterprises; SMEs; customer relationship management; CRM; supply chain management; SCM; integration; support; customer service. (search for similar items in EconPapers)
Date: 2006
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