International Journal of Markets and Business Systems

2015 - 2026

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Volume 7, issue 1, 2026

Impact of corporate governance and underwriter reputation on IPO underpricing: an Indian market perspective pp. 1-27

Abhrajit Sarkar, Ayush Kumar and Rajan Pandey

Examining the influence of branding strategy, consumer satisfaction, and behaviour on customer loyalty: a case study at Mega Easy Losari Seblak Shop pp. 28-45

Dumadi, Catur Raharjo Febrayanto and Lintang Prahita Ningarum

Exploring the dynamics of price sensitivity: the role of social factors in consumer behaviour pp. 46-65

Vanlalhruaii Leivang and Shashikumar Sharma

Modelling asymmetric customer behaviour in local small coffee shops: a principal agent approach to pricing optimisation pp. 66-80

Nabila Putri Fadhilah, Maura Adzraa Shabrina, Alesha Nazwa Aliviana and Nazhwa Dytha Hermawan

Reclaiming urban space through parking design: a framework for small parking lots introduction pp. 81-96

Paulo Cantillano-Lizana and Giulia Renzi

Volume 6, issue 2, 2025

Systems thinking in problem solving pp. 109-127

Janos Korn

The main challenges of forming a higher education and science cluster in the country of Georgia pp. 128-148

Ana Polodashvili

Restoring coherence in an age of fragmentation: informational realism and systemic viability pp. 149-174

Maurice Yolles

Trafficking in human beings: new challenges and old shadows through a 'cybernetic perspective' pp. 175-193

Claudia Pretto

Segmentation, targeting and positioning strategy in marketing massage services for the disabled pp. 194-211

Dumadi, Catur Raharjo Febrayanto and Lintang Prahita Ningarum

Volume 6, issue 1, 2025

Mapping the impact of sales promotions on consumer perception and behaviour: a bibliometric analysis pp. 1-23

Sushma Yadav and Kapil Malhotra

The prevalence of emotionality and spirituality over rationality in knowmads' career decision making: a qualitative case study on individual knowledge dynamics pp. 24-45

Andra Nicoleta Iliescu

Attributions of QR code-driven perceived flow on customer satisfaction pp. 46-65

Wajdy Omran

Sustainability disclosures and firm value: evidence from the Ghana Stock Exchange pp. 66-89

Joseph Adu Boahen, Nicholas Asare, Frank Antwi and Abukari Salifu Atchulo

The electrification of passenger transport for sustainable mobility: challenges and opportunities from the perspective of key stakeholders pp. 90-107

Alma Delia Torres-Rivera and Laura Alma Díaz-Torres

Volume 5, issue 1, 2024

Fashion industry and sustainability: building circular economy and cooperation among stakeholders pp. 1-25

Valentina Raimondi

Is the sky bluer than before? Examining firm stability in Europe pp. 26-42

Sadia Binte Shafiq, Tahani Tahmid, Md. Yousuf and Md. Abul Kalam Azad

A review of systemic risk definition in financial systems: a special focus on network analysis pp. 43-58

Hossein Dastkhan

Co-evolution of technology and society pp. 59-73

Janos Korn

Can 'tight living' promote local government to improve the efficiency of fiscal expenditure?: Evidence from the VAT Reform in China pp. 74-90

Chun Wang

Volume 4, issue 1, 2020

Ethical concerns of consumers in mobile marketing pp. 1-16

Bernardus Maseke

Application of linguistic modelling to systems and product design pp. 17-41

Janos Korn

Consumer attitudes toward the adoption of mobile marketing in Namibia pp. 42-80

Bernardus Maseke

Bio-products market in Georgia: current challenges and development perspectives pp. 81-98

Ia Natsvlishvili, Eteri Kharaishvili and Tamar Lazariashvili

Volume 3, issue 3, 2018

The dividend paradox: a literature review pp. 197-221

Imad Jabbouri and Abdelilah El Attar

Responsibility of corporations: organisational values, formal norms and managerial competencies pp. 222-237

Gerhard Fink

Sustainability development: part 1 - from the cybernetic of cybernetics to the cybernetics of development pp. 238-256

Maurice Yolles

Sustainability development: part 2 - exploring the dimensions of sustainability development pp. 257-275

Maurice Yolles

Sustainability development: part 3 - the cybernetics of co-evolution through amenity pp. 276-296

Maurice Yolles

Volume 3, issue 2, 2018

Providing a general framework about spin-off success factors in complex environments pp. 93-110

Walter Vesperi, Davide Di Fatta and Camilo Andrés Toledo Parra

Enabling actors' viable behaviour: reflections upon the link between viability and complexity within smart service system pp. 111-120

Francesco Polese, Luca Carrubbo, Roberto Bruni and Francesco Caputo

Market entry barriers and firm performance: higher-order quadratic interaction effects of capital requirements and firm competence pp. 121-140

Fahri Karakaya and Satyanarayana Parayitam

Marketing competition on a new product introduction - a structural analysis using systems thinking pp. 141-162

Stefano Armenia, Alessandro Pompei, Vittorio Pupillo and Fabio Nonino

Knowledge management in cyberphysical systems: determining the quality requirements for health systems with the Kano model pp. 163-180

Davide Di Fatta, Vasja Roblek and Gandolfo Dominici

From clusters to entrepreneurial universities and vice versa: ways of developing the local economy: a systemic approach pp. 181-196

Ineza Gagnidze

Volume 3, issue 1, 2017

Recognition of football players' contracts by means of the active market pp. 1-17

Nicoleta Maria Ienciu and Ionel-Alin Ienciu

From a traditional steel producer towards an industrial product-service systems provider in the German offshore wind market - a system-oriented practical case study pp. 18-38

Evgenija Ries, Lisa Grandjean and Marion Steven

A study of store and retail attributes influencing the young Indian consumer buying decision pp. 39-63

Shalini Yadav and S.K. Garg

Understanding the effects of exchange rates on the cost of living for expatriates and ordinary residents in Singapore and Hong Kong pp. 64-92

Khee Giap Tan and Nguyen Trieu Duong Luu

Volume 2, issue 3, 2016

Linking business and financial systems in the market economy: the case of China pp. 171-205

Maurice Yolles

Using a systems thinking approach to address the affordability of housing for Singaporeans pp. 206-225

Nam C. Nguyen, Kwamina Banson, Ockie J.H. Bosch, Jing Zhi. Fang, Benjamin C.S. Heng, Claudia S.W. Lee, George Lim, Liang Zijie and Thanh V. Nguyen

Investigating consumer confusion proneness cross-culturally: empirical evidence from the USA, Germany, and Thailand pp. 226-242

Gianfranco Walsh, Andrew Lindridge, Vincent-Wayne Mitchell, Alexander Deseniss and Axel Lippold

A holistic process of R%D-based open innovation model for low-tech sectors: the green and smart furniture research project pp. 243-262

Ioannis Papadopoulos, Glykeria Karagouni and Marios Trigkas

Volume 2, issue 2, 2016

Loan growth and interest income of Italian listed banks: a multivariate analysis pp. 85-101

Chiara Crovini, Giovanni Ossola and Guido Giovando

The economic importance of social graciousness index: a systemic approach to Singapore case pp. 102-125

Nam C. Nguyen, Kwamina Banson, Ockie J.H. Bosch, Thanh V. Nguyen, Lyon Tan, Gregory Goh, Olivia Lim and Zahariah Jupary

Small world theory and the World Wide Web: linking small world properties and website centrality pp. 126-140

Davide Di Fatta, Francesco Caputo, Federica Evangelista and Gandolfo Dominici

Systemic view of the market opportunities for fresh cuts convenience in Ghana pp. 141-156

Kwamina Banson, Daowei Sun and Irene Baaba Banson

Spin-off and market reaction: what is The Wall Street Journal role? pp. 157-170

Elvira Anna Graziano

Volume 2, issue 1, 2016

TONES: a reference framework for identifying skills and competencies and grooming talent to transform middle management through the field of project management pp. 3-24

Sriramasundararajan Rajagopalan

Systemic effects of international educational and scientific links. Proposals for the development of educational and scientific national system in Georgia pp. 25-44

Ineza Gagnidze and Nana Maisuradze

Supporting business model decisions: a scenario-based simulation approach pp. 45-67

Karl Täuscher and Melvis Chafac

The relationship between brand awareness, market outcome, brand equity, and the marketing mix pp. 68-84

Somayeh Amiri and Fakhraddin Maroofi