The impact of new foreign banks strategies on banking in Africa

Cynthia Akwei

International Journal of Multinational Corporation Strategy, 2020, vol. 3, issue 1, 49-65

Abstract: With the deregulation and liberalisation of the Ghanaian financial sector, the Ghanaian banking sector has seen an influx of new foreign banks, which are competing very well in this market. However, there is limited research on the impact of the strategies and impact of these new bank's operations in the host country. Using a qualitative and the interview method, data was collected from a case of four foreign banks operating in Ghana and analysed using cross-case comparative analysis. The findings from the study reveal that the exposure of foreign bank strategies in domestic markets leads to both positive and negative impacts. The operations of these foreign banks impact positively on their performance with higher profits and a negative impact on domestic bank's profitability. This paper explores these empirical findings and presents its implications for foreign bank's operations in the domestic markets of an emerging economy.

Keywords: impact of competitive strategies; Africa; foreign banks; domestic markets; deregulation; Ghana. (search for similar items in EconPapers)
Date: 2020
References: Add references at CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
http://www.inderscience.com/link.php?id=107683 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ids:ijmcst:v:3:y:2020:i:1:p:49-65

Access Statistics for this article

More articles in International Journal of Multinational Corporation Strategy from Inderscience Enterprises Ltd
Bibliographic data for series maintained by Sarah Parker ().