Adoption of artificial intelligence and productivity: a game changer for productive outcomes in Indian IT companies

Ramesh Sattu and Simanchala Das

International Journal of Productivity and Quality Management, 2025, vol. 46, issue 2, 174-190

Abstract: The present study examines the effect of the potent drivers for AI adoption regarding talent acquisition and actual usage in information technology (IT) companies from an emerging market perspective for productive business outcomes. SEM analysis was applied to validate the hypothesised model using 459 responses drawn from survey participants. In this regard, the findings reveal a positive and significant link between all the study constructs that render affirmation to the research model. The results and findings were compared with prior studies in the similar domain that provides a strong justification to place the novel contribution of this study in extending the domain knowledge. In addition, the findings provide insights to managers and policymakers to devise strategies for productivity and effective implementation of the AI for talent acquisition that can ease the workload of the HR specialists in the organisations.

Keywords: artificial intelligence; talent acquisition; information technology; productivity; business outcomes; game changer. (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.inderscience.com/link.php?id=148949 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ids:ijpqma:v:46:y:2025:i:2:p:174-190

Access Statistics for this article

More articles in International Journal of Productivity and Quality Management from Inderscience Enterprises Ltd
Bibliographic data for series maintained by Sarah Parker ().