Does being 'greener' pay? Bridging the gap between 'green' technology orientation and firms' growth

Tommaso Pucci, Elena Casprini, Alberto Mattiacci and Lorenzo Zanni

World Review of Entrepreneurship, Management and Sustainable Development, 2019, vol. 15, issue 3, 279-302

Abstract: This paper analyses the impact of 'green' technology orientation (GTO) on the firm's growth. Mediation effect of environmental performance and moderation effect of environmental competitive strategies are also considered. Data from a unique sample of 177 wineries (over a nine years long panel) and a focus group with three wine managers and a journalist were collected and analysed. Results are threefold. First, firms may pursue two different environmental performances ('land and ecosystem' and/or 'energy and emission'). Second, there is no a direct relationship between the firm's GTO and the firm's growth, but this relationship is mediated by the environmental performances of a company. Finally, multiple combinations between environmental performances and environmental competitive strategies are able to explain firms' growth.

Keywords: growth; environmental performance; green technology orientation; GTO; competitive strategies; latent growth model; wine; mediation effect. (search for similar items in EconPapers)
Date: 2019
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.inderscience.com/link.php?id=99403 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ids:wremsd:v:15:y:2019:i:3:p:279-302

Access Statistics for this article

More articles in World Review of Entrepreneurship, Management and Sustainable Development from Inderscience Enterprises Ltd
Bibliographic data for series maintained by Sarah Parker ().