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FABULOUS GROWTH OF WINE IMPORTS IN CHINA. EU - THE MAIN SUPPLIER

Virginia Campeanu

Euroinfo, 2018, vol. 2, issue 5, 51-58

Abstract: The objective of this article is to present the results of the analysis regarding the European Union's position on the international wine market and on the Chinese market, and to provide specific information for European producers and exporters wishing to develop their wine business on China's market.The article is structured in four chapters, which refers to: a) the wine production and trade of the EU, including Romania; b) the dynamics of China’s wine imports; c) marketing and other specific characteristics of the wine import in China and, finally, d) the main conclusions.

Keywords: trade; agricultural markets; EU; Romania; China; marketing (search for similar items in EconPapers)
JEL-codes: F01 F14 F23 M31 Q13 (search for similar items in EconPapers)
Date: 2018
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