Exploring Research Methodology and Research Design: Doing Research Across the Business Disciplines

Sokomba Hannah Effiong
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Sokomba Hannah Effiong: Anaheim University, Nigeria

International Journal of Business Analytics (IJBAN), 2025, vol. 12, issue 1, 1-5

Abstract: This book review examines Exploring Research Methodology and Research Design: Doing Research Across the Business Disciplines, edited by Peter John Sandiford and Sabine Schührer. The book is a reflective and practice-based resource for researchers navigating the complexities of methodology and design in business disciplines. It is structured in three parts: foundational perspectives on research, considerations in design and planning, and the realities of conducting research. Through diverse voices and case-based insights, the text challenges linear, formulaic approaches to research and instead promotes critical engagement, methodological flexibility, and reflexivity. The book equips doctoral students and early-career researchers with tools for thoughtful and context-sensitive research practice by addressing philosophical, ethical, and social dimensions.

Date: 2025
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